In today’s fast-paced digital world, selling educational content online is big business. Whether you’re a business owner looking to monetize your expertise or a company scaling employee training programs, having the right eCommerce Learning Management System (LMS) is essential. An eCommerce LMS doesn’t just deliver courses—it helps you sell them, manage payments, and grow your revenue seamlessly.
But with so many platforms available, how do you choose the best one?
In this blog post, we’ll dive into the top eCommerce LMS platforms of 2025. You’ll learn what makes an eCommerce LMS stand out, the key features to look for, and how these tools can help you boost conversions and scale your operations.
Skip ahead:
- What is an ecommerce LMS?
- 6 benefits of LMS ecommerce platforms
- Must-have features and integrations for an ecommerce LMS
- 8 best ecommerce LMS platforms for 2025
- Factors to consider when choosing an ecommerce LMS platform
- Sell online courses easily with Thinkific Plus
- FAQs
What is an e-commerce LMS?
An e-commerce LMS combines the features of a traditional learning management system (LMS) with the added power of e-commerce tools, creating an all-in-one platform for creating, managing, and selling courses.
While conventional LMS platforms like Canvas LMS (which I use at my university) and Moodle are excellent for educational environments, they lack the built-in ecommerce features needed to monetize online courses.
If you choose an LMS without integrated ecommerce capabilities, you’ll need to use external tools for functions like payment processing, storefront customization, marketing automation, and customer relationship management. Not only will this increase your monthly costs, but it will also complicate everyday operations because you’ll be juggling multiple platforms.
An ecommerce LMS eliminates this hassle by providing you everything you need in a single platform. From designing courses to processing payments and promoting your offerings, an ecommerce LMS streamlines your workflows and reduces overhead, making it easier to scale your online course business efficiently.
6 benefits of LMS ecommerce platforms
Using an ecommerce LMS offers numerous benefits if you’re aiming to monetize your knowledge through online courses. These benefits include:
All-in-one solution
An ecommerce LMS integrates course creation, management, and selling tools into a single platform. This means you don’t have to juggle separate software for payment processing, hosting, or marketing your courses. Everything is available in one unified system, which smoothes out your workflow, reduces the likelihood of technical issues, and saves you money on software subscriptions.
Streamlined course monetization
Selling online courses becomes effortless with built-in (or integrated) ecommerce capabilities. You can set up different payment options, including one-time purchases, subscriptions, or tiered pricing for premium features.
Ecommerce LMS platforms also enable upselling and cross-selling, and bundling courses so you can maximize revenue without installing additional tools.
Scalability
As your business expands, managing more learners and courses can become overwhelming. Ecommerce LMS platforms are designed to scale as your business grows. They generally support automated enrollments, allowing you to create tiered learning paths, and offer features like group management for bulk purchases.
This ensures that as your audience grows, your system can handle the increased demands easily.
Improved branding and marketing
With an ecommerce LMS, you can design a custom storefront that aligns with your brand’s look and feel. Many ecommerce LMS platforms also offer marketing tools, such as email campaign features to nurture leads and affiliate marketing integrations to expand your reach. These features help you attract more learners while maintaining a professional and consistent brand identity.
Lower operating costs
By combining LMS and ecommerce functionality into one platform, you save on the costs of buying and maintaining multiple software tools. This unified approach also reduces the time spent managing integrations and troubleshooting issues, further lowering your operational overhead.
Global reach
Many ecommerce LMS platforms are built with global audiences in mind. Features like multi-currency support, localization for different languages, and digital accessibility allow you to cater to learners from various regions. This makes it easier to expand your business and tap into international markets.
Must-have features and integrations for an ecommerce LMS
When choosing an ecommerce LMS, here are some essential features you should look for:
Standard LMS features
- Intuitive course builder: Look for drag-and-drop tools to create engaging, multimedia-rich courses that are easy to update and manage.
- Content delivery options: Ensure the platform supports various content formats like video, audio, documents (PDF, Word), and interactive quizzes to cater to different learning styles.
- Learner progress tracking: Tools that allow you and your learners to track progress, completion rates, and certifications improve engagement and accountability.
- Mobile-friendly access: A responsive design ensures learners can access courses seamlessly on any device.
- Custom branding: The ability to customize your platform’s appearance to match your brand builds trust and reinforces your business identity.
- Advanced analytics and reporting: Access to comprehensive data dashboards allows you to monitor sales, understand learner behavior, and make informed decisions to optimize course offerings and marketing strategies.
Ecommerce-specific features
- Flexible payment options: Ensure the platform supports diverse payment methods like Apple Pay, Google Pay, and Buy Now/Pay Later (BNPL). These options cater to customer preferences and improve conversion rates.
- Integrated payment processes: A built-in payment processing system keeps the checkout processes smooth and on-platform, reducing cart abandonment and improving customer experience.
- Subscription management: Look for a tool that can manage recurring payments (and other payment plans) so you can diversify your revenue streams and allow learners to pay over time.
- Abandoned cart recovery: Automated email reminders for abandoned carts can help re-engage potential customers and recover lost sales.
- Refund management tools: Features like one-click refunds can help you handle returns or refund requests quickly and efficiently.
- Multi-currency support: The ability to accept payments in multiple currencies allows you to serve international markets seamlessly.
- Automated tax assistance: Native tax calculation and tracking tools simplify compliance with local and global tax laws, saving you time and reducing errors.
Key integrations
- Email marketing tools: Integration with platforms like Mailchimp or ConvertKit (now Kit) for email campaigns helps automate marketing efforts and nurture leads.
- CRM software: Connect with customer relationship management (CRM) tools like HubSpot or Salesforce to manage customer data and improve sales strategies.
- Ecommerce platforms: Look for integrations with Shopify, WooCommerce, or other ecommerce tools to sync sales and product data effortlessly.
- Payment gateways: Compatibility with external payment processors like Stripe, PayPal, or Square ensures secure and flexible payment handling if a native processor isn’t available.
- Automated tax assistance: Some ecommerce LMS platforms either offer native tax assistance or integrate with tax compliance platforms like Avalara, which allow you to track and calculate tax information. This ensures compliance with regional tax regulations.
8 best ecommerce LMS platforms for 2025
Below is a table breaking down the eight best ecommerce LMS platforms you can use:
| Platform | G2/Capterra score | Pros and cons | Pricing |
| 4.5/5 | Pros
Cons
| 14-day free trial. Reach out to the team for a custom quote. | |
| 4.6/5 | Pros
Cons
| Free trial. Reach out to the team for a custom quote. | |
| 3.3/5 | Pros
Cons
| 30-day free trial.
| |
| 4.1/5 | Pros
Cons
| Reach out to the team to get a custom quote. | |
| 4.3/5 | Pros
Cons
| Reach out to the team to get a custom quote. | |
| 4.3/5 | Pros
Cons
| Reach out to the team to get a custom quote. | |
| 4.6/5 | Pros
Cons
|
| |
| 4.6/5 | Pros
Cons
| Reach out to the team for a custom quote. |
G2 score: 4.5/5
Thinkific Plus is a comprehensive Learning Management System (LMS) tailored for businesses aiming to monetize their educational content effectively. It integrates robust eCommerce capabilities, enabling seamless course sales and revenue growth.
Key benefits include:
- Integrated eCommerce platform (TCommerce): Manage course sales, payments, and taxes within Thinkific Plus, streamlining operations and enhancing efficiency.
- Flexible payment options: Offer diverse payment methods, including Apple Pay and Buy Now, Pay Later, to cater to customer preferences and boost conversions.
- Automated sales tax handling: Simplify compliance with automated calculation, collection, and remittance of sales taxes for U.S. and Canadian customers.
Other top features include:
Advanced course-building tools, analytics, community engagement features, SCORM compatibility, and seamless integrations with platforms like Shopify and QuickBooks.
Thinkific Plus pricing
Custom pricing based on your business needs. Contact the Thinkific Plus team for a quote.
“I particularly appreciate [Thinkific Plus’] ability to support a wide range of online courses, from small workshops to full-scale certification programs. Especially the course builder, which allows easy customizations and ensures that each course reflects the brand’s unique identity. The ease of implementation is marvelous!” – Ahmed H.
Pros
- Comprehensive eCommerce integration: Manage all aspects of course sales within a single platform, reducing the need for multiple tools.
- Scalable for enterprise needs: Supports bulk purchases and group orders, facilitating B2B sales and large-scale enrollments.
- Enhanced financial management: Integrations with QuickBooks and Xero streamline bookkeeping and accounting processes.
Cons
- Custom pricing model: Lack of fixed pricing may deter smaller businesses seeking transparent cost structures up-front.
Verdict
Thinkific Plus stands out as a premier eCommerce LMS, offering integrated tools that simplify course sales and enhance revenue potential. Its comprehensive features and scalability make it an ideal choice for businesses aiming to monetize their educational content effectively.
Read: How Hootsuite Educates Customers and Generates Revenue Using Thinkific Plus
G2 score: 4.6/5
Absorb LMS is an AI-powered corporate LMS designed to help you build training programs for employees, customers, and partners alike. It also has integrated ecommerce features to help you sell online courses easily.
For example, it has a built-in shopping cart and supports over 70 different payment gateways to simplify direct course purchases. You can also charge your customers in their local currency, sell courses in bulk, accept various payment options, and automate discounts, among other things.
Top features
- Generative AI tools
- Customization options
- Built-in ecommerce features
- Advanced analytics
- Mobile learning app
- Third-party app integrations
- Gamified dashboards, polls, leaderboards, etc.
- Multilingual support
- Robust data security
Absorb LMS pricing
Absorb LMS offers a free trial. Reach out to the team for a custom quote.
“Absorb’s intuitive, user-friendly interface is quick to learn and easy to use. It has a great level of flexibility but is also stable and robust. Users’ wants and needs are taken on board for new features. Customer support is excellent, they are always happy to help!” – Kahlie P.
Pros
- Intuitive, easy-to-use interface
- Responsive customer service staff
- Can be configured for different business needs
Cons
- Limited assessment options
- Difficult to manage blended learning
Verdict
Absorb LMS is ideal for mid-size to large businesses across various industries, including corporate training, education, and healthcare. These organizations can use the tool to improve their training and development programs, and generate extra revenue.
G2 score: 3.3/5
LearningCart is an all-in-one online learning platform that allows creators and companies to build and sell courses, events, training products, and more in a single, unified platform. On the ecommerce side, LearningCart offers features like coupons, bulk discounts, course bundles, and multiple seat purchase/management, which help you serve your customers better and maximize your earning potential.
Top features
- Badges and gamification
- SCORM-compliant
- Robust reporting
- In-person & classroom events
- Virtual (web and videoconferencing)
- Third-party app integrations
LearningCart pricing
LearningCart offers a 30-day free trial. The paid plans include:
- Silver – $399/month (100 active users)
- Gold – $829/month (500 active users)
- Platinum – $1,199/month (1,000 active users)
- Enterprise – Custom quote (Unlimited users)
“Out of the box, LearningCart provides all the tools our business needs to sell and track our training products. With other providers, we had to tie together multiple systems – with LearningCart, we get everything we need in a single platform that is easy for our customers.” – John P.
Pros
- Supports multiple payment gateways, including PayPal, Braintree, Stripe, WorldPay, and TouchNet.
- Supports different types of content, including PDFs, PowerPoint, HTML, videos, quizzes, feedback forms, blog posts, and links to external URLs.
- Supports the sale of physical products and in-person, virtual, and live events.
Cons
- Building a new course can be a bit complicated
Verdict
LearningCart is tailored for a diverse range of companies, including medium-sized and large organizations, higher education institutions, non-profits, Fortune 50 enterprises, and associations seeking a comprehensive eCommerce LMS to deploy, market, and sell various educational products.
G2 score: 4.1/5
Paradiso Solutions created an ecommerce LMS platform that helps creators and businesses monetize their learning courses. This platform provides a store where you can display your bestselling courses and get interested users to buy your offerings online. It also provides safe and secure payment gateways to make online course shopping more efficient.
Top features
- AI course creation
- Extensive customization options
- Course library
- Gamification (rewards, badges, points, progress bar)
- Mobile-responsive design
- Third-party app integrations
- Advanced analytics and reporting
- Safe payment gateways
Paradiso LMS pricing
Paradiso LMS offers a free trial. Reach out to the team to get a custom quote.
“I decided to try [this platform] because it was advertised for FREE, and I have absolutely no regrets. The LMS developed by Paradiso is a very useful and easy-to-run software solution. Even for beginners, I highly recommend it, especially for its features and excellent support.” – Sam C.
Pros
- The features are robust and diverse
- The multi-platform integrations are seamless
Cons
- Some pages load slowly
- The reporting features are difficult to navigate
Verdict
Paradiso LMS is great for companies across different industries (e.g., healthcare, education, retail, manufacturing, pharmaceutical, etc.) looking to deliver tailored online learning experiences while maximizing profit.
G2 score: 4.3/5
iTacit is an LMS platform that gives you all the tools you need to create learning materials and training courses for your frontline employees. This end-to-end software simplifies every step of the employee journey, from onboarding to upskilling to offboarding, through a personalized work experience.
Top features
- Drag-and-drop content editor
- Automated learning paths
- SCORM-compliant
- LMS mobile app
- eCommerce integrations
- Compliance training and tracking
iTacit pricing
iTacit’s pricing is not publicly available. Reach out to the team to get a custom quote.
“We are a non-profit with business and organization members. Itacit works wonderfully for our member portal. It is so easy to post videos and key materials on the home page. It also makes it easy to share materials with board members and committee members to be sure they receive them but that others who are not authorized do not have access.” – Susan W.
Pros
- Supports blended learning (learning in a physical space and/or online through videoconferencing)
- Exceptional customer service
- Training resources available for new users
Cons
- A bit of a learning curve
Verdict
iTacit is best suited for organizations with frontline employees, particularly in high-compliance industries like healthcare, manufacturing, logistics, and non-profits. These companies use iTacit to streamline training, communication, and compliance tracking.
G2 score: 4.3/5
Docebo is an AI-powered LMS designed to help businesses educate their workforce and clients. This platform offers a powerful and intuitive ecommerce app that allows you to build a customized storefront for your offerings, sell subscription plans and course bundles, process payments securely, and simplify checkout processes.
Top features
- AI-powered content creation tools
- Course library
- Flexible eCommerce solutions
- Gamification features
- Learning reporting and analytics
- Mobile accessibility
- Third-party app integrations
Docebo pricing
Docebo’s pricing is not publicly available. Reach out to the team to get a custom quote.
“We’ve been using Docebo to power our in-house learning platform, and it’s been a game-changer for us. The platform’s robust features, ease of use, and scalability have allowed us to deliver world-class training experiences to our global user base.” – Mairead M.
Pros
- Clean and intuitive user interface
- Integrates with ecommerce platforms like Shopify, Drupal, WordPress, and Joomla
Cons
- Too expensive for small organizations
- Features like Advanced Analytics, headless learning, and branded apps are not available on the cheapest plan.
Verdict
Docebo is great for mid-market to large enterprises that need an ecommerce LMS to deliver scalable, personalized training programs that enhance employee onboarding, compliance training, and talent development.
Read: Top Docebo Alternatives: 5 Options
G2 score: 4.6/5
TalentLMS is an AI-powered LMS that helps organizations build programs for customer education, employee training, sales training, onboarding, and more. This platform has native ecommerce capabilities that allow you to either sell individual courses or offer them via subscription. You also get access to discounts, coupons, and diverse payment methods.
Top features
- AI content generation
- Customization options
- Course library
- SCORM, cmi5 & xAPI
- Gamification features (leaderboards, badges, levels, points, rewards)
- Analytics and reporting
- GDPR-compliant
TalentLMS pricing
TalentLMS has four pricing tiers, billed annually:
- Core – $89-$199 /month
- Grow – $139-$369 /month
- Pro – $179-$696 /month
- Enterprise – Custom quote (starts at 1,000 users)
“I like the diversity of the tool. The features of the LMS are exactly what we need in our organization, and the price point is perfect. The support is great. If you can’t find it within the Help site, you can definitely get the support you need by emailing their support… It’s very easy to upload and make content available, and there are several great ways to output your courses, use gamification, and more.” – Rachel G.
Pros
- Supports blended learning
- Comprehensive eCommerce functionalities with flexible payment options
- Supports over 40 languages
Cons
- Limited customization options
- Limited notification capabilities
Verdict
TalentLMS is excellent for small to mid-sized businesses (SMBs) looking for an affordable and easy-to-use ecommerce LMS to deliver different kinds of training programs.
Capterra score: 4.6/5
eLeaP is a comprehensive LMS that allows companies to create, launch, and manage all their learning and development initiatives. This platform’s ecommerce features help you turn your online learning content into an on-demand product offering that your target audience, be it employees, prospective customers, or partners, can directly purchase.
Top features
- Intuitive course builder
- Interactive content (quizzes, tests, assessments, surveys)
- 1,900+ video training courses
- Gamification (leaderboards, badges, certification)
- SCORM-compliant
- Unlimited server space
- Tracking and reporting tools
eLeaP pricing
eLeaP offers a 30-day free trial. Reach out to the team for a custom quote.
“The system is extremely user-friendly and fulfills our needs, and they are so very helpful anytime we have a need. We’ve been using it since 2010, and they’ve performed numerous upgrades that generally had to do with a previous question we had about the functionality.” – Leslie F.
Pros
- Supports PowerPoint, PDFs, and video uploads
- Around-the-clock customer support
- Unlimited courses, learning paths, and events tracking
Cons
- Features are not robust enough for large-scale training initiatives
Verdict
eLeaP is best suited for companies of all sizes who want to create lightweight online courses or workshops to train their customers, employees, and partners.
Factors to consider when choosing an ecommerce LMS platform
Selecting the right ecommerce LMS platform is a critical decision that can impact your ability to create, manage, and sell online courses successfully. To guide your decision-making process, consider these key factors:
Native features vs. integrations
Some platforms offer robust ecommerce capabilities built directly into the LMS, such as payment processing, subscription management, and tax assistance. Others require you to integrate with external tools to provide these functionalities.
LMS platforms with native ecommerce features (like Thinkific Plus, for example) simplify workflows by reducing the need for additional tools and integrations, keeping everything in one system. Platforms relying on integrations, on the other hand, offer flexibility but may require more effort to set up and manage.
Consider your technical comfort level and the number of third-party tools you’re willing to incorporate into your tech stack.
Ease of use
Your ecommerce LMS should be intuitive for both you and your learners. So, look for a platform with drag-and-drop course (and website) builders and user-friendly dashboards for course management. Also, ensure the checkout and payment process is smoothly and easily navigable for your customers to minimize abandoned carts.
Scalability and customization
As your business grows, your LMS should grow with you. So, consider a platform that supports unlimited courses, learners, and sales transactions. Also, look for customization options to match your brand identity and maintain a consistent learner experience across all touchpoints.
Payment flexibility and global reach
The ecommerce LMS you choose should support diverse payment methods to cater to different customer preferences. Features like multi-currency support and global payment processing are essential if you plan to reach international audiences.
Also, ensure the platform offers options like Buy Now/Pay Later (BNPL) or subscription-based payments to attract a broader audience.
Tax compliance support
Navigating tax regulations can be complex, especially if you’re selling to people in different countries (with different tax laws). Ecommerce LMS platforms with native tax calculation and compliance tools (like Thinkific Plus’ TCommerce) simplify this process across your operating regions.
If tax features aren’t built in, ensure the LMS integrates with tools like Avalara or TaxJar for compliance support.
Total cost of ownership
Beyond subscription fees, factor in the cost of additional integrations, third-party tools, and transaction fees. Platforms with robust native features may have higher upfront courses but can save money in the long term by eliminating the need for extra tools.
On the other hand, platforms with fewer native features might offer lower initial pricing but require additional expenses for necessary integrations.
Support and resources
Reliable customer support and detailed documentation are critical for smooth operation. So, check whether the platform offers 24/7 support, onboarding assistance, and resources like video tutorials or knowledge bases. Consider a platform that provides training for your team (if you have one) to ensure everyone can use it effectively.
Sell online courses easily with Thinkific Plus
Choosing the right eCommerce LMS can make all the difference when it comes to selling your courses and growing your online education business. Each platform on this list offers unique features to help you manage payments, optimize sales, and deliver engaging learning experiences.
Thinkific Plus stands out for its built-in eCommerce tools, flexible payment options, and enterprise-ready scalability. If you’re looking to turn your knowledge into a thriving online business, this platform has everything you need to succeed.
Want to dive deeper into what Thinkific Plus has to offer?
Download our free Thinkific Plus Evaluation Guide to explore its features, pricing, and benefits in detail.
Have questions or need a custom solution?
Get in touch with our team today for custom pricing and personalized support.
FAQs
What is an ecommerce LMS?
An ecommerce LMS is a platform that combines the features of a learning management system (LMS) with ecommerce tools, enabling you to create, manage, and sell online courses in one place. It offers functionalities like payment processing, subscription management, marketing tools, and global payment support, which make it easy to monetize your knowledge or training content.
Why do I need an ecommerce LMS?
You need an ecommerce LMS if you want to sell courses online and manage the entire process–from course creation to marketing and payment–seamlessly and efficiently. It saves you the hassle of piecing together multiple tools by offering an all-in-one solution.
With features like integrated payment gateways, global currency support, and marketing automation, an ecommerce LMS simplifies the process of scaling your course business while providing a professional and user-friendly experience for your customers.
How do I choose the right ecommerce LMS for my needs?
To choose the right ecommerce LMS for your needs, consider your goals, technical expertise, and budget. Look for features like:
- Native ecommerce tools for payment processing, subscriptions, and tax assistance.
- Flexibility and scalability to grow with your business.
- Ease of use, ensuring both you and your learners can navigate the platform easily
- Integrations with marketing tools, payment gateways, or CRMs if those aren’t native to the product.
Can I use a regular LMS to sell courses?
Technically, yes–but it’s not ideal. Traditional LMS platforms like Blackboard or Canvas LMS lack built-in ecommerce tools, meaning you’ll need to integrate additional software for payment processing, tax management, and marketing. This increases complexity and operational costs.
An ecommerce LMS offers a streamlined, all-in-one solution designed specifically for selling courses, saving you time, effort, and resources while optimizing your revenue potential.
